Erik Huberman IS a busy marketer with an idea to help other busy marketers. He wants you to outsource your chief marketing officer (CMO) … Yep, you read that right! Ok, you guys are marketers and I’m not about to suggest YOU be outsourced, but think about the possibilities if you could expand your team without hiring full-time team members. No desks, computers, software, insurance, 401ks and other benefits to pay. I know this argument well since it’s the same one I use for my Marketing Bridge Program. A different solution to the same problem.
It’s tough being a Jack-of-all-trades, especially if you want to “growth hack” your business. There are marketers out there that specialize in areas such as:
- Email marketing
- Social media marketing and advertising
- Search engine marketing (SEM)
- Organic search engine optimization (SEO)
- Pay per click advertising (PPC)
- Landing page optimization
- Public Relations
- Mobile apps
Outsourcing isn’t for everybody, but take a listen and see if a program like this can help get you to that next level and well beyond. It worked for Erik’s clients Verizon, Evite, PlanetBlue and more!
Erik’s 5 Pillars to help get you started in digital marketing
- Facebook Advertising
- Search Advertising
- Email Marketing
- Influencer Outreach
- Content Marketing
Have you ever had experience with outsourcing parts of your online marketing or do you have questions about it? Be sure to leave us a comment below!
Elijah wants to know how to squeeze workouts in to his busy schedule. What does that have to do with marketing, you ask? Elijah heard it from other podcasting entrepreneurs like Pat Flynn, Michael Hyatt and John Lee Dumas and I agree — you need exercise to help you become more productive. I answered his question with a short video and some tips in this post titled, “How Exercise Can Make You Better at Marketing.” You can leave your question on our Ask The Busy Marketer page. Did you enjoy this episode? Tweet out a link to the show by going to TheBusyMarketer.com/love.
Connect with Erik
- Time-saving tool: Google Calendar
- Conference: ad:tech
- Book Mentioned: How To Win Friends and Influence People by Dale Carnegie
- Forbes Article: Leave It To The Experts: Should You Outsource Your Marketing?
- Blog: http://techcrunch.com/
- Blog: http://pando.com/
Listeners’ Questions Resources
I’d love to hear what you thought of this episode and what YOU are doing with your Digital Marketing Strategy. Leave a comment below to keep the conversation going! Reviews mean the world to this podcast. The more reviews and high ratings we get, the more likely we are to appear higher in the search results on iTunes and Stitcher. They also help me to improve the podcast because I read every one. Leave your review today! If you have a question that you would like answered on the podcast, head over to my Listeners’ Questions page. Be sure to tell me the name of your website or blog so it can be mentioned on air. Thank you for all of the prayers, love and support!